About This Partnership
CYI partners with PBS affiliates and media organizations to bring science-backed healthy aging content to the audiences that need it most. Public broadcasting and trusted media platforms reach millions of adults in the 35–65 demographic who are actively seeking credible health information — and who are underserved by most mainstream wellness content.
The media partnership framework is built around content collaboration, co-branding, and audience extension. PBS affiliates and media partners gain access to CYI’s research-grounded content library for broadcast integration, digital platform use, and audience engagement programming. The relationship is designed to be flexible and scalable, from single-feature content placements to ongoing broadcast wellness series.
What Media Partners Receive
- Full access to CYI’s program and article content library for broadcast, digital, and audience engagement use — including editorial content on skin health, metabolic wellness, vitality, stress, and healthy aging suitable for on-air health segments, digital articles, and feature programming.
- Co-branded content packages for broadcast segments and digital platforms, including written content, talking points, educational frameworks, and visual assets designed for a general adult audience in the 35–65 demographic.
- Opportunities for co-produced content development, including CYI-contributed expert positioning for health and wellness segments — one of the most engaged and underserved audiences in public and community media.
- Recognition as a CYI Media & Outreach Partner, with reciprocal audience promotion and listing on the Claim Your Youth platform’s partner directory.
Who This Is For
- This partnership is designed for PBS affiliates, public radio stations, community media organizations, and digital media platforms that serve adult audiences and are looking for credible, research-backed health and wellness content to incorporate into their programming.
How to Get Started
- Contact our media partnerships team at info@claimyouryouth.com with your organization name, platform type, and an overview of your current health or wellness programming. Our team will respond within 3 business days to explore content collaboration options and partnership structure.